PROJECT:
IBM | HBCU QUANTUM CENTER
2023
IBM | HBCU QUANTUM CENTER
2023
ROLE:
Creative Director
HOWARD UNIVERSITY STUDENT
DESIGN TEAM:
Keme Arigbe
Dymier Steel
Amiyah Brown
Emari Baker
Michelai Lowe
CLIENT:
Howard University | IBM Quantum
Creative Director
HOWARD UNIVERSITY STUDENT
DESIGN TEAM:
Keme Arigbe
Dymier Steel
Amiyah Brown
Emari Baker
Michelai Lowe
CLIENT:
Howard University | IBM Quantum
The IBM | HBCU Quantum Center is a partnership between IBM and Howard University aimed at cultivating diverse talent in the rapidly evolving field of quantum computing. Unlike many industries with entrenched biases in hiring, quantum computing provides an inclusive environment where individuals from all backgrounds can thrive. As a new entity on the Howard campus, the center needed a brand and visual identity to extend its reach to all HBCUs and help achieve its goals.
As creative director, I led a unique project that combined student talent with IBM Design Thinking to develop a groundbreaking brand for the HBCU Quantum Center. Collaborating with student designers, we created a brand that embodies opportunity and equity, reflecting the energy and potential of a new generation in this transformative field
As creative director, I led a unique project that combined student talent with IBM Design Thinking to develop a groundbreaking brand for the HBCU Quantum Center. Collaborating with student designers, we created a brand that embodies opportunity and equity, reflecting the energy and potential of a new generation in this transformative field
